{"id":5919,"date":"2019-04-22T08:34:19","date_gmt":"2019-04-22T15:34:19","guid":{"rendered":"http:\/\/www.canirank.com\/blog\/?p=5919"},"modified":"2020-11-25T10:49:17","modified_gmt":"2020-11-25T18:49:17","slug":"how-to-get-brand-feedback-youd-never-get-alone-part-two","status":"publish","type":"post","link":"http:\/\/www.canirank.com\/blog\/how-to-get-brand-feedback-youd-never-get-alone-part-two\/","title":{"rendered":"12 Tried and True Brand Feedback Strategies from the Experts &#8211; Part Two"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;padding-top:20px;padding-right:0px;padding-bottom:20px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_6 1_6 fusion-one-sixth fusion-column-first\" style=\"width:13.3333%; margin-right: 4%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_2_3 2_3 fusion-two-third\" style=\"width:65.3333%; margin-right: 4%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-1\"><p><span style=\"font-weight: 400;\">In <\/span><a href=\"http:\/\/www.canirank.com\/blog\/how-to-get-brand-feedback-youd-never-get-alone-part-one\/\"><span style=\"font-weight: 400;\">part one of our series<\/span><\/a><span style=\"font-weight: 400;\">, we took you through the process of turning a HARO inquiry into content, testimonials, and reviews as a unique method of gaining feedback from your customers. In part two, we went to the experts to find out their unique ways of gathering feedback. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s no secret that user feedback is critical to be able to improvise, find common issues, <a href=\"https:\/\/www.bloggersideas.com\/best-conversion-rate-optimization-tools\/\">increase conversions<\/a>, understand your users and so much more! But how can you get more feedback from your users without relying on <a href=\"https:\/\/paperform.co\/survey-forms\/\">surveys<\/a>, chat, or email? Our experts let us know the tried-and-true tactics that work for their brands, and could work for yours as well. Whether you&#8217;re a <a href=\"http:\/\/www.canirank.com\/blog\/saas-seo\/\">SaaS SEO<\/a>, eCommerce SEO, or niche SEO, these strategies could pique your next campaign ideas.<\/span><\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_6 1_6 fusion-one-sixth fusion-column-last\" style=\"width:13.3333%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;padding-top:20px;padding-right:0px;padding-bottom:20px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height\" style=\"margin-top:0px;margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"margin-top:0px;margin-bottom:20px;\"><h3 class=\"title-heading-left\" style=\"margin:0;\"><b>#1 &#8211; Test Alternate Channels:<\/b><\/h3><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_4 1_4 fusion-one-fourth fusion-column-first\" style=\"width:22%; margin-right: 4%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"imageframe-align-center\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"300\" height=\"300\" title=\"yam\" src=\"http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/yam-300x300.png\" class=\"img-responsive wp-image-5920\" srcset=\"http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/yam-200x200.png 200w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/yam-400x400.png 400w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/yam-600x600.png 600w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/yam-800x800.png 800w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/yam.png 892w\" sizes=\"(max-width: 800px) 100vw, 400px\" \/><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_3_4 3_4 fusion-three-fourth fusion-column-last\" style=\"width:74%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-2\"><p><i><span style=\"font-weight: 400;\">\u201cCreate a Slack group where consumers can ask questions and interact with your team and one another. Giving people alternate ways to communicate with your brand allows you to get feedback you otherwise wouldn\u2019t be able to get.\u201d<\/span><\/i><\/p>\n<h5><strong>Yam Regev, Co-founder, and CEO of the Tel Aviv-based ed-tech startup, <a href=\"https:\/\/zest.is\/\">Zest.is<\/a><\/strong><\/h5>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;padding-top:20px;padding-right:0px;padding-bottom:20px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height\" style=\"margin-top:0px;margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"margin-top:0px;margin-bottom:20px;\"><h3 class=\"title-heading-left\" style=\"margin:0;\"><b>#2 &#8211; Take a Note from Politicians:<\/b><\/h3><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_4 1_4 fusion-one-fourth fusion-column-first\" style=\"width:22%; margin-right: 4%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"imageframe-align-center\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none\"><img decoding=\"async\" width=\"300\" height=\"300\" title=\"paige\" src=\"http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/paige-300x300.png\" class=\"img-responsive wp-image-5924\" srcset=\"http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/paige-200x200.png 200w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/paige-400x400.png 400w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/paige-600x600.png 600w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/paige-800x800.png 800w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/paige.png 892w\" sizes=\"(max-width: 800px) 100vw, 400px\" \/><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-8 fusion_builder_column_3_4 3_4 fusion-three-fourth fusion-column-last\" style=\"width:74%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-3\"><p><i><span style=\"font-weight: 400;\">\u201cGo on a Listening Tour. Politicians do it all the time but it works for businesses too! Start with current customers and make a list of prospects and influencers then invite them to a meal or coffee, ask a \u00a0few open-ended questions and start taking notes. People love to be asked their opinions and they will share feedback and tell you where they have problems and need help. It has worked {wonders} for my business.<\/span><\/i><\/p>\n<h5><strong>Paige Arnof-Fenn, Founder &amp; CEO of <a href=\"http:\/\/www.mavensandmoguls.com\">Mavens and Moguls<\/a><\/strong><\/h5>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;padding-top:20px;padding-right:0px;padding-bottom:20px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-9 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height\" style=\"margin-top:0px;margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"margin-top:0px;margin-bottom:20px;\"><h3 class=\"title-heading-left\" style=\"margin:0;\"><b>#3 &#8211; Don\u2019t Forget Traditional Advertising:<\/b><\/h3><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-10 fusion_builder_column_1_4 1_4 fusion-one-fourth fusion-column-first\" style=\"width:22%; margin-right: 4%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"imageframe-align-center\"><span class=\" fusion-imageframe imageframe-none imageframe-3 hover-type-none\"><img decoding=\"async\" width=\"300\" height=\"300\" title=\"jeff\" src=\"http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/jeff-300x300.png\" class=\"img-responsive wp-image-5927\" srcset=\"http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/jeff-200x200.png 200w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/jeff-400x401.png 400w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/jeff-600x601.png 600w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/jeff-800x802.png 800w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/jeff.png 848w\" sizes=\"(max-width: 800px) 100vw, 400px\" \/><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-11 fusion_builder_column_3_4 3_4 fusion-three-fourth fusion-column-last\" style=\"width:74%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-4\"><p><i><span style=\"font-weight: 400;\">\u201cWe are a small retail jewelry business with a store and online website. While we do request reviews from our customers through email, we have taken it a step further. We set up an automated system that sends out postcards to our customers two weeks after they place an order with us. We thank them for becoming a customer and have a short, easy to enter URL which takes them to a page to review us on Google. We do this because people these days are bombarded with emails and sending a <a href=\"https:\/\/ecards.hopespring.org.uk\/christmas-ecards\/\">postcard<\/a> gets it right in front of them in a way no other retailers are doing. It has worked great for us, and at $0.79 per postcard, it is well worth it.\u201d<\/span><\/i><\/p>\n<h5><strong>Jeff Moriarty, CEO of <a href=\"https:\/\/www.mothersfamilyrings.com\/\">Mothers Family Rings<\/a><\/strong><\/h5>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;padding-top:20px;padding-right:0px;padding-bottom:20px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-12 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height\" style=\"margin-top:0px;margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"margin-top:0px;margin-bottom:20px;\"><h3 class=\"title-heading-left\" style=\"margin:0;\"><b>#4 &#8211; Know When to Ask:<\/b><\/h3><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-13 fusion_builder_column_1_4 1_4 fusion-one-fourth fusion-column-first\" style=\"width:22%; margin-right: 4%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"imageframe-align-center\"><span class=\" fusion-imageframe imageframe-none imageframe-4 hover-type-none\"><img decoding=\"async\" width=\"300\" height=\"300\" title=\"bernard\" src=\"http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/bernard-300x300.png\" class=\"img-responsive wp-image-5930\" srcset=\"http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/bernard-200x200.png 200w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/bernard-400x401.png 400w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/bernard-600x601.png 600w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/bernard-800x802.png 800w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/bernard.png 900w\" sizes=\"(max-width: 800px) 100vw, 400px\" \/><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-14 fusion_builder_column_3_4 3_4 fusion-three-fourth fusion-column-last\" style=\"width:74%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-5\"><p><i><span style=\"font-weight: 400;\">&#8220;One strategic way to garner feedback from a client is to listen for those opportune moments. Often, we are more willing to provide positive feedback in the form of a testimonial or review <\/span><\/i><b><i>after <\/i><\/b><i><span style=\"font-weight: 400;\">we have already expressed positivity. So if you are speaking with a client and they verbally express their happiness or satisfaction with what you have provided, this is the perfect opportunity to follow up with an &#8220;ask&#8221; in the form of written feedback. &#8221; I am so happy to hear that everything is going so well with (your product or service). Could I ask a favor? It really helps us when we can tell others about experiences like yours. If I send you over a link to our Google My Business listing would you be willing to leave us a review?&#8221; Asking in the moment, when a client is most appreciative, \u00a0makes the process much simpler and streamlined.&#8221;<\/span><\/i><\/p>\n<h5><strong>Bernard May, CEO of <a href=\"https:\/\/nationalpositions.com\/\">National Positions<\/a><\/strong><\/h5>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-6 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;padding-top:20px;padding-right:0px;padding-bottom:20px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-15 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height\" style=\"margin-top:0px;margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-5 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"margin-top:0px;margin-bottom:20px;\"><h3 class=\"title-heading-left\" style=\"margin:0;\"><b>#5 &#8211; Utilize Partnerships:<\/b><\/h3><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-16 fusion_builder_column_1_4 1_4 fusion-one-fourth fusion-column-first\" style=\"width:22%; margin-right: 4%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"imageframe-align-center\"><span class=\" fusion-imageframe imageframe-none imageframe-5 hover-type-none\"><img decoding=\"async\" width=\"300\" height=\"300\" title=\"laureli\" src=\"http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/laureli-300x300.png\" class=\"img-responsive wp-image-5931\" srcset=\"http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/laureli-200x200.png 200w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/laureli-400x401.png 400w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/laureli-600x601.png 600w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/laureli-800x802.png 800w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/laureli.png 978w\" sizes=\"(max-width: 800px) 100vw, 400px\" \/><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-17 fusion_builder_column_3_4 3_4 fusion-three-fourth fusion-column-last\" style=\"width:74%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-6\"><p><i><span style=\"font-weight: 400;\">\u201cAt HealthLabs.com our community outreach team looks for unique feedback any way we can get it. Generically, we offer influencers or bloggers a chance to try our services for free. It is our hope that they will let their followers (or us) know what they think.\u201d<\/span><\/i><\/p>\n<h5><strong>Laureli Litke, Marketing Manager at <a href=\"http:\/\/healthlabs.com\/\">HealthLabs.com<\/a><\/strong><\/h5>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-7 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;padding-top:20px;padding-right:0px;padding-bottom:20px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-18 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height\" style=\"margin-top:0px;margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-6 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"margin-top:0px;margin-bottom:20px;\"><h3 class=\"title-heading-left\" style=\"margin:0;\"><b>#6 &#8211; Discounts &amp; Influencers:<\/b><\/h3><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-19 fusion_builder_column_1_4 1_4 fusion-one-fourth fusion-column-first\" style=\"width:22%; margin-right: 4%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"imageframe-align-center\"><span class=\" fusion-imageframe imageframe-none imageframe-6 hover-type-none\"><img decoding=\"async\" width=\"300\" height=\"293\" title=\"jack\" src=\"http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/jack-300x293.jpg\" class=\"img-responsive wp-image-5938\" srcset=\"http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/jack-200x195.jpg 200w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/jack-400x390.jpg 400w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/jack-600x586.jpg 600w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/jack.jpg 631w\" sizes=\"(max-width: 800px) 100vw, 400px\" \/><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-20 fusion_builder_column_3_4 3_4 fusion-three-fourth fusion-column-last\" style=\"width:74%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-7\"><p><i><span style=\"font-weight: 400;\">\u201cMy advice is to move beyond incentives like free products or discounts and more towards mutual promotion. Ask your customers to leave a review in exchange for you putting their name on your social media, in your newsletter, and on other promotional material that can be easily edited. Sure, this is more geared towards B2B but considering how interested everyone is these days in getting their name in the spotlight, it can easily work for B2C as well.\u201d<\/span><\/i><\/p>\n<h5><strong>Jack Sargent, CEO of <a href=\"https:\/\/www.commusoft.us\/\">Commusoft<\/a><\/strong><\/h5>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-8 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;padding-top:20px;padding-right:0px;padding-bottom:20px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-21 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height\" style=\"margin-top:0px;margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-7 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"margin-top:0px;margin-bottom:20px;\"><h3 class=\"title-heading-left\" style=\"margin:0;\"><b>#7 &#8211; Ignite Your Passion with a Cause:<\/b><\/h3><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-22 fusion_builder_column_1_4 1_4 fusion-one-fourth fusion-column-first\" style=\"width:22%; margin-right: 4%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"imageframe-align-center\"><span class=\" fusion-imageframe imageframe-none imageframe-7 hover-type-none\"><img decoding=\"async\" src=\"http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/matt-300x300.png\" class=\"img-responsive\"\/><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-23 fusion_builder_column_3_4 3_4 fusion-three-fourth fusion-column-last\" style=\"width:74%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-8\"><p><i><span style=\"font-weight: 400;\">\u201cAbout 2 years ago, we began donating a portion of our &#8216;commission&#8217; payments, to a Diabetes charity of our clients choice. \u00a0Once we began implementing this strategy, getting feedback, or reviews from our clients, has been a breeze! Clients love that we give back to their community, and asking for feedback from them is well received.\u201d<\/span><\/i><\/p>\n<h5><strong>Matt Schmidt, CEO of <a href=\"https:\/\/diabeteslifesolutions.com\/\">Diabetes Life Solutions<\/a><\/strong><\/h5>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-9 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;padding-top:20px;padding-right:0px;padding-bottom:20px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-24 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height\" style=\"margin-top:0px;margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-8 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"margin-top:0px;margin-bottom:20px;\"><h3 class=\"title-heading-left\" style=\"margin:0;\"><b>#8 &#8211; Learn from the Big Guys:<\/b><\/h3><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-25 fusion_builder_column_1_4 1_4 fusion-one-fourth fusion-column-first\" style=\"width:22%; margin-right: 4%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"imageframe-align-center\"><span class=\" fusion-imageframe imageframe-none imageframe-8 hover-type-none\"><img decoding=\"async\" width=\"300\" height=\"300\" title=\"Ryan-Underwood\" src=\"http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/Ryan-Underwood-300x300.jpg\" class=\"img-responsive wp-image-5940\" srcset=\"http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/Ryan-Underwood-200x200.jpg 200w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/Ryan-Underwood-400x400.jpg 400w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/Ryan-Underwood.jpg 500w\" sizes=\"(max-width: 800px) 100vw, 400px\" \/><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-26 fusion_builder_column_3_4 3_4 fusion-three-fourth fusion-column-last\" style=\"width:74%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-9\"><p><i><span style=\"font-weight: 400;\">\u201cCustomer feedback is absolutely essential for a healthy business. As Steve Jobs put it, \u2018you\u2019ve got to start with the customer experience and work backward to the technology\u2019. There are now many new feedback initiatives adopted by major businesses. Dell, the giant computer brand, once suffered a major backlash from a dissatisfied customer that went viral, but they came back stronger. Dell started to take customer feedback soo seriously that they created a separate website called IdeaStorm. On this website, customers leave reviews and complaints. Reviews or complaints with the most comments and votes from other customers on the forum are prioritized. <\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">Many other juggernaut companies are using customer feedback techniques, such as feedback buttons, social media hashtags, and pop-up customer feedback forms to improve their service. However, personally, I would avoid the pop-ups because I don\u2019t think it\u2019s ever a good idea to interrupt a viewers focus (as it can cause annoyance); well-placed, visible feedback or \u2018leave a review\u2019 button will do the trick.\u201d <\/span><\/i><\/p>\n<h5><strong>Ryan Underwood, Digital Marketing Executive at <a href=\"https:\/\/www.yourparkingspace.co.uk\/\">YourParkingSpace.co.uk<\/a><\/strong><\/h5>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-10 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;padding-top:20px;padding-right:0px;padding-bottom:20px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-27 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height\" style=\"margin-top:0px;margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-9 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"margin-top:0px;margin-bottom:20px;\"><h3 class=\"title-heading-left\" style=\"margin:0;\"><b>#9 &#8211; Create a Unique Meeting Space:<\/b><\/h3><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-28 fusion_builder_column_1_4 1_4 fusion-one-fourth fusion-column-first\" style=\"width:22%; margin-right: 4%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"imageframe-align-center\"><span class=\" fusion-imageframe imageframe-none imageframe-9 hover-type-none\"><img decoding=\"async\" width=\"300\" height=\"300\" title=\"cristian\" src=\"http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/cristian-300x300.png\" class=\"img-responsive wp-image-5941\" srcset=\"http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/cristian-200x200.png 200w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/cristian-400x401.png 400w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/cristian-600x601.png 600w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/cristian-800x802.png 800w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/cristian.png 1000w\" sizes=\"(max-width: 800px) 100vw, 400px\" \/><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-29 fusion_builder_column_3_4 3_4 fusion-three-fourth fusion-column-last\" style=\"width:74%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-10\"><p><i><span style=\"font-weight: 400;\">\u201cAfter 9 years of <\/span><\/i><i><span style=\"font-weight: 400;\">hard<\/span><\/i><i><span style=\"font-weight: 400;\"> work to go from 0 to more than 21.5M users, We tried six different ways to generate feedback, but <\/span><\/i><b><i>only one <\/i><\/b><i><span style=\"font-weight: 400;\">generated superb results: a unique meeting space!<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">To achieve this, once a week we invite three of our top users to dinner with us. In this unique meeting space, we share with them how our company was born, why we do what we do and what the long-term mission is.<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">Then each client tells their experience with our tool as well as any recommendations. It is IMPOSSIBLE to achieve this level of detail and depth with a survey by email or telephone, which is why this <\/span><\/i><i><span style=\"font-weight: 400;\">personal meeting<\/span><\/i><i><span style=\"font-weight: 400;\"> is so important.<\/span><\/i><b><i> It generates a space of time for the client to reflect and share their needs. <\/i><\/b><i><span style=\"font-weight: 400;\">But the MOST important thing is the <\/span><\/i><b><i>brainstorming that is generated among the clients themselves.<\/i><\/b><\/p>\n<p><i><span style=\"font-weight: 400;\">Being able to listen\/see\/ analyze how they <\/span><\/i><i><span style=\"font-weight: 400;\">interact<\/span><\/i><i><span style=\"font-weight: 400;\"> and <\/span><\/i><i><span style=\"font-weight: 400;\">discover<\/span><\/i><i><span style=\"font-weight: 400;\"> their future needs is essential to continue growing. <\/span><\/i><b><i>They define our roadmap in this way for the following months of work<\/i><\/b><i><span style=\"font-weight: 400;\">.<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">Since we implemented this strategy to get feedback is that we managed to develop improvements that <\/span><\/i><b><i>helped us grow 41.1% (which is amazing!)\u201d<\/i><\/b><\/p>\n<h5><strong><a href=\"https:\/\/www.elmejortrato.com.ar\/data\/cristian.html\">Cristian Rennella<\/a> CEO &amp; CoFounder of <a href=\"https:\/\/www.omelhortrato.com\/\">oMelhorTrato.com<\/a><\/strong><span style=\"font-weight: 400;\"><strong>.<\/strong> <\/span><\/h5>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-11 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;padding-top:20px;padding-right:0px;padding-bottom:20px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-30 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height\" style=\"margin-top:0px;margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-10 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"margin-top:0px;margin-bottom:20px;\"><h3 class=\"title-heading-left\" style=\"margin:0;\"><b>#10 &#8211; Develop a Visual Guide:<\/b><\/h3><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-31 fusion_builder_column_1_4 1_4 fusion-one-fourth fusion-column-first\" style=\"width:22%; margin-right: 4%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"imageframe-align-center\"><span class=\" fusion-imageframe imageframe-none imageframe-10 hover-type-none\"><img decoding=\"async\" width=\"300\" height=\"300\" title=\"0 (6)\" src=\"http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/0-6-300x300.jpg\" class=\"img-responsive wp-image-5961\" srcset=\"http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/0-6-200x200.jpg 200w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/0-6.jpg 334w\" sizes=\"(max-width: 800px) 100vw, 300px\" \/><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-32 fusion_builder_column_3_4 3_4 fusion-three-fourth fusion-column-last\" style=\"width:74%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-11\"><p><em><span style=\"font-weight: 400;\">\u201cMy unconventional way to gather user feedback would be a visual guide to add to a website. We&#8217;ve recently applied it to Bid4Papers, and it kills two birds with one stone:<\/span><\/em><\/p>\n<p><em><span style=\"font-weight: 400;\">&#8211; It covers the &#8220;give before ask&#8221; principle to help customers learn more about the service before joining it, which captures the interest and builds trust.<\/span><\/em><\/p>\n<p><em><span style=\"font-weight: 400;\">&#8211; It also allows ut to find out what people think of this kind of services for us to understand their gaps and decide what steps we can take to fill those gaps and handle with objections for better marketing.<\/span><\/em><\/p>\n<p><em><span style=\"font-weight: 400;\">It also helps us to get feedback by seeing how visitors interact with it. When teaming up with Hojar (<\/span><a href=\"https:\/\/l.facebook.com\/l.php?u=https%3A%2F%2Fwww.hotjar.com%2F%3Ffbclid%3DIwAR168Yo9eRRGPYGrmYSW3rYpS4KWkZ3HrL3iVdSF1OHElE79t1xhHB7eST4&amp;h=AT2KEEtTIzRGW0dy-M_vRkT0hZ8SZYSXzPlExXQJYEeiJwyBZ5OUnKm9vRZyT4riBjB37X_Dman-vFAcKld0uFKMQ2TeBRNAVXClcBHmGBpKyCSzbB5uFsqk1Z2Ujx41jg\"><span style=\"font-weight: 400;\">https:\/\/www.hotjar.com\/<\/span><\/a><span style=\"font-weight: 400;\">), it allows us to track the gaps in their knowledge about the kind of services we provide (whether it&#8217;s okay to use it, misconceptions about the prices, our locations, etc.)<\/span><\/em><\/p>\n<h5><strong>Lesley J Vos, Content Manager, <a href=\"https:\/\/bid4papers.com\/\">Bid4papers<\/a><\/strong><\/h5>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-12 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;padding-top:20px;padding-right:0px;padding-bottom:20px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-33 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height\" style=\"margin-top:0px;margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-11 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"margin-top:0px;margin-bottom:20px;\"><h3 class=\"title-heading-left\" style=\"margin:0;\"><b>#11 &#8211; Ask &amp; Get Creative:<\/b><\/h3><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-34 fusion_builder_column_1_4 1_4 fusion-one-fourth fusion-column-first\" style=\"width:22%; margin-right: 4%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"imageframe-align-center\"><span class=\" fusion-imageframe imageframe-none imageframe-11 hover-type-none\"><img decoding=\"async\" width=\"300\" height=\"300\" title=\"58769502_341874322994334_8717538572875333632_n\" src=\"http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/58769502_341874322994334_8717538572875333632_n-300x300.png\" class=\"img-responsive wp-image-5963\" srcset=\"http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/58769502_341874322994334_8717538572875333632_n-200x200.png 200w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/58769502_341874322994334_8717538572875333632_n-400x400.png 400w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/58769502_341874322994334_8717538572875333632_n-600x600.png 600w, http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/58769502_341874322994334_8717538572875333632_n.png 780w\" sizes=\"(max-width: 800px) 100vw, 400px\" \/><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-35 fusion_builder_column_3_4 3_4 fusion-three-fourth fusion-column-last\" style=\"width:74%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-12\"><p><i><span style=\"font-weight: 400;\">\u201c1) Everyone that tries out ContentKing and doesn&#8217;t sign up is asked for their reason. It&#8217;s a short form that only takes you 10 seconds to fill out. So that way we get lots and lots of feedback that we feedback to our product and marketing teams.<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">2) In 2015, as we were working our asses off building ContentKing, we wanted to get Rand Fishkin&#8217;s feedback on it. He&#8217;s a busy guy, so we had to get creative to catch his attention. We noticed he&#8217;d be speaking at Learn Inbound in Dublin (which is a cool SEO conference anyway) so we went over there with a custom t-shirt that had a caricature of himself on it. It worked, he was so surprised and we scheduled a Skype call shortly after so we could demo ContentKing.<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">Sometimes you have to get creative, and invest into something.\u201d<\/span><\/i><\/p>\n<h5><strong>Steven van Vessum, Marketing Manager at <\/strong><a href=\"https:\/\/www.contentkingapp.com\"><span style=\"font-weight: 400;\"><strong>ContentKing<\/strong><\/span><\/a><\/h5>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-13 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;padding-top:20px;padding-right:0px;padding-bottom:20px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-36 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height\" style=\"margin-top:0px;margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-12 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"margin-top:0px;margin-bottom:20px;\"><h3 class=\"title-heading-left\" style=\"margin:0;\"><b>#12 &#8211; Paid Ads:<\/b><\/h3><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-37 fusion_builder_column_1_4 1_4 fusion-one-fourth fusion-column-first\" style=\"width:22%; margin-right: 4%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"imageframe-align-center\"><span class=\" fusion-imageframe imageframe-none imageframe-12 hover-type-none\"><img decoding=\"async\" src=\"http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/shakun-300x300.png\" class=\"img-responsive\"\/><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-38 fusion_builder_column_3_4 3_4 fusion-three-fourth fusion-column-last\" style=\"width:74%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-13\"><p><i><span style=\"font-weight: 400;\">\u201cWe send out surveys on different platforms and channels like HARO, social media profiles like Facebook, LinkedIn, and Twitter asking people who have used our products to rate us and write honest reviews for us. We push such posts hugely on different channels via paid ads or else the posts are accompanied with prizes or vouchers for filling the form out. We collect a lot of reviews in this way which we use for testimonials on our page.\u201d<\/span><\/i><\/p>\n<h5><strong>Shakun Bansal, Head of Marketing at <a href=\"http:\/\/www.mettl.com\">Mettl<\/a>.<\/strong><\/h5>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-14 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;padding-top:20px;padding-right:0px;padding-bottom:20px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-39 fusion_builder_column_1_4 1_4 fusion-one-fourth fusion-column-first\" style=\"width:22%; margin-right: 4%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-40 fusion_builder_column_1_2 1_2 fusion-one-half\" style=\"width:48%; margin-right: 4%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-14\"><p style=\"text-align: center;\"><span style=\"font-weight: 400;\">The experts are using everything from political tactics to postcards. How do you go about getting brand feedback?<\/span><\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-41 fusion_builder_column_1_4 1_4 fusion-one-fourth fusion-column-last\" style=\"width:22%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":33,"featured_media":5934,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[62,63],"tags":[],"class_list":["post-5919","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-build-your-authority","category-grow-your-followers"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>12 Tried and True Brand Feedback Strategies from the Experts - Part Two &ndash; CanIRank Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.canirank.com\/blog\/how-to-get-brand-feedback-youd-never-get-alone-part-two\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"12 Tried and True Brand Feedback Strategies from the Experts - Part Two &ndash; CanIRank Blog\" \/>\n<meta property=\"og:url\" content=\"http:\/\/www.canirank.com\/blog\/how-to-get-brand-feedback-youd-never-get-alone-part-two\/\" \/>\n<meta property=\"og:site_name\" content=\"CanIRank Blog\" \/>\n<meta property=\"article:published_time\" content=\"2019-04-22T15:34:19+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-11-25T18:49:17+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/brfeedback-two.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1287\" \/>\n\t<meta property=\"og:image:height\" content=\"609\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:creator\" content=\"@sarahaslem\" \/>\n<meta name=\"twitter:site\" content=\"@canirank\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\">\n\t<meta name=\"twitter:data1\" content=\"30 minutes\">\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"http:\/\/www.canirank.com\/blog\/#website\",\"url\":\"http:\/\/www.canirank.com\/blog\/\",\"name\":\"CanIRank Blog\",\"description\":\"SEO Tips for Small Businesses, Bloggers, and other Non-Spammers\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"http:\/\/www.canirank.com\/blog\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"http:\/\/www.canirank.com\/blog\/how-to-get-brand-feedback-youd-never-get-alone-part-two\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"http:\/\/blog.canirank.com\/wp-content\/uploads\/2019\/04\/brfeedback-two.jpg\",\"width\":1287,\"height\":609,\"caption\":\"How to get brand feedback you'd never get alone: part two.\"},{\"@type\":\"WebPage\",\"@id\":\"http:\/\/www.canirank.com\/blog\/how-to-get-brand-feedback-youd-never-get-alone-part-two\/#webpage\",\"url\":\"http:\/\/www.canirank.com\/blog\/how-to-get-brand-feedback-youd-never-get-alone-part-two\/\",\"name\":\"12 Tried and True Brand Feedback Strategies from the Experts - Part Two &ndash; 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