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Google BERT update changes: How it affects you

How Google BERT Changes SEO

By |Categories: SEO Knowledge|

When Google releases a new algorithm they describe as "one of the biggest leaps forward in the history of search", SEOs pay attention. Good SEO consultants and their clients will want to know how these changes will impact SEO strategy, and if there are any actions that can be taken to improve rankings under the [...]

SEO for Startups – 5 Ways to Use Brains Over Budget

By |Categories: SEO Knowledge|

SEO can be challenging for startups. Search engine results heavily favor big brand websites with thousands of links, a recognizable brand name, and virtually unlimited budgets for fresh content. Faced with daunting odds and tepid initial results, many startups quickly give up on SEO as a viable marketing channel. That’s a huge mistake.

How to Steal Your Competitors’ Traffic

By |Categories: Promote Your Content|

Perhaps thinking of SEO as a battlefield is a bit cliché, but it’s an analogy that applies so well. We’re constantly fighting our competition for supremacy over keywords and search rankings, looking to cover as much ground possible and expand our reach with limited resources. And yeah, the fights can get ugly. From shady link [...]

Study: Does Google have a political bias?

By |Categories: Research|

Although internet search engines like Google play an increasingly prominent role shaping voter opinions and perception of issues and candidates, their ranking algorithms aren’t designed to provide a fairly balanced or completely honest representation of controversial issues. In order to assess how fairly search engine results portray political candidates and controversial issues, we collected over [...]

Piggyback Marketing in Action: 12 Inspiring Examples

By |Categories: Grow Your Content|

As content marketers, we are all continually on the quest to create viral, buzzworthy content that drives traffic and engagement. But crafting such content is easier said than done! And this is especially true for businesses in industries where viral topics are hard to come by. What’s a local carpet cleaning business or pest control service [...]

How Top Digital Marketing Agencies Operate: An Interview With Alan Hughes of Click Champion

By |Categories: Syndication|

Continuing our series profiling leading SEO consultants from top digital marketing agencies, CanIRank Community Relations Associate Melissa Gosse interviews one of the SEO industry's most successful digital agencies' CEO, Alan Hughes, to learn the processes his company goes through to efficiently keep boosting businesses' rankings on Google. Lots of golden nuggets in this one... Melissa Gosse Melissa Gosse (MG): The SEO industry evolves [...]

The Best Link Building Strategies for Your Blog

By |Categories: Build Your Authority|

Link Building Strategies for SEO Of over 200 ranking factors in Google's search engine algorithm, content and links are among the two most important. This is because content and links are the strongest signals of how authoritative the search engines consider your site to be. With the content on your website, you demonstrate to your [...]

The Best Social Media Sites for Your Business

By |Categories: Grow Your Followers|

Since social networking can be a huge time-sink (with a good chunk of small businesses admitting that they waste time on Facebook and Twitter) it’s incredibly easy to dump hours in social media without getting much of anything in return. Despite its perception as a distraction, social media can (the keyword here is can) result in a positive ROI [...]

How to Get Your Blog Noticed in 8 Simple Steps

By |Categories: Improve Your Rankings|

You’ve poured hours of mental energy into a new blog post that’s packed with really useful information. You’re showing people how to do something amazing and giving away all of your trade secrets for free. But no one seems to care. No one even notices your blog. At CanIRank, we’ve experienced this same frustration. As [...]

How to Outrank Amazon: 5 Tips from eCommerce SEO Experts

By |Categories: Improve Your Rankings|

Amazon's strategy is to provide access to an extremely large number of products. This broad approach also means that their strategy stretches thin in places. If you can challenge them in areas where they are vulnerable it is possible to outrank them.

Free 27 Page Guide to Ecommerce SEO

By |Categories: Improve Your Rankings, SEO Knowledge|

The Ecommerce SEO Guide is for online merchants with questions about link building, off-page SEO, how to handle product variants, the SEO of product pages and category pages, and SEO-friendly ecommerce site architecture. Download a PDF of the Ecommerce SEO Guide Why We Created The Ecommerce SEO Guide For three years, I led the e-Commerce efforts of [...]

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