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How to Heal: Natural Wellness Marketing after Google Medic

2020-11-25T10:49:04-08:00By |Categories: Build Your Authority, Grow Your Content, Improve Your Rankings|

Why does Google hate my health content? Search engines are conspiring with the pharmaceutical industry to censor the internet and ensure that natural health information is hard to find. At least, that’s the narrative dominating alternative medicine spaces following the armageddon caused by Google’s core algorithm updates beginning in March 2018. The infamous ‘Medic’ update [...]

20 of the Most Valuable SaaS Startup Marketing Tips

2020-11-25T10:49:56-08:00By |Categories: Build Your Authority|

Marketing a SaaS business can be difficult. These startups often enter the market with a new type of software that is unfamiliar, a product that may not be totally refined, and a skeptical audience who is weary about signing up for another monthly expense. Successful SaaS businesses have figured out how to quickly establish themselves [...]

Deadlink Outreach: Why You Should Do It and How

2020-11-25T10:49:57-08:00By |Categories: Build Your Authority|

Editor’s note: the following is a guest post contributed by Anastasios Koutsogiannis, marketing coordinator for GenieBelt, a construction management software start-up based in Denmark. Outreach is a critical part of marketing. But with so many people doing it, how do you rise above the noise to get any attention? The answer lies in a form of networking known [...]

5 Unusual Guest Post Pitches That Still Work

2020-11-25T10:50:10-08:00By |Categories: Build Your Authority|

Guest posting and influencer outreach are two proven methods of building your brand, creating awareness and generating targeted traffic to your site. Guest pitching can also be a cornerstone technique when you define a content amplification process. That’s why they form part of CanIRank’s 23 different strategies to identify growth opportunities. Knowing what possibilities to pursue is [...]

The Best Link Building Strategies for Your Blog

2020-11-25T10:50:16-08:00By |Categories: Build Your Authority|

Link Building Strategies for SEO Of over 200 ranking factors in Google's search engine algorithm, content and links are among the two most important. This is because content and links are the strongest signals of how authoritative the search engines consider your site to be. With the content on your website, you demonstrate to your [...]

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