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how does longer content help rankings

Data-driven SEO Part 2: Does Long Content Really Rank Better?

By | January 18th, 2017|Research, SEO Knowledge|

Many SEOs have made the claim that long content ranks better, but... Is this yet another example of confusing correlation vs causation? Does longer content just earn more links? Do bigger, more authoritative sites publish longer content? Is longer content just better optimized? Or… will publishing longer content really help you rank better? Using CanIRank’s ability to [...]

How Thematic Content Can Save Your Website

By | August 16th, 2016|Grow Your Content, SEO Knowledge|

We constantly hear that “content is king” within the world of digital marketing. And most marketers understand the ongoing need to craft thoughtful, original content for the sake of our site’s search presence and readership. But what happens when we get fed up with our lack of links and tepid traffic that doesn’t convert? For a [...]

The Secrets to Successfully Starting Out in the SEO World

By | August 10th, 2016|SEO Knowledge|

Continuing our series profiling leading SEO consultants and agencies, CanIRank Community Relations Associate Melissa Gosse interviews a leading New York based digital agency Founder, Jeff Gapinski, to learn the secrets of starting an SEO business and keeping clients happy, resulting in an extremely successful business. Melissa Gosse Melissa Gosse (MG): The SEO industry is booming. There is an exponential growth in [...]

9 Best Local SEO Tips for Small Businesses

By | May 14th, 2016|Improve Your Rankings, SEO Knowledge|

 Why Local Search Matters for Small Businesses Before we dive into the best practices let’s discuss why local SEO is important for small businesses. But why get into colorful commentary, I’ll just give the facts: “56% of “on the go” searches have local intent” - that’s a lot of people searching for local businesses. “78% of [...]

Overcoming the Complexity of SEO: An Interview with Lukasz Zelezny

By | April 25th, 2016|Case Studies, Syndication|

Continuing our series profiling leading SEO consultants and agencies, CanIRank Community Relations Associate Melissa Gosse interviews one of the SEO industry's more forward-thinking professionals, Lukasz Zelezny, to learn the tools & methods he uses to successfully keep smaller companies beating the Big Guys on Google. To no surprise, keyword stuffing is not part of his bag of tricks... Melissa Gosse Melissa Gosse (MG): The SEO [...]

How to Build Successful Influencer Relationships: An Interview With Sam Hurley

By | January 13th, 2016|Case Studies|

First in our new series profiling successful SEO consultants and agencies who use CanIRank, our Community Relations Associate Melissa Gosse interviews master relationship builder Sam Hurley to learn the tools & methods he uses to streamline his influencer outreach. Turns out it's not all about sappy emails and Twitter stalking...   Melissa Gosse Melissa Gosse (MG): Successful [...]

6 Warning Signs Your Content Marketing is Headed in the Wrong Direction

By | December 19th, 2015|SEO Knowledge|

It's almost 2016 and it seems every business on the planet has had a go at content marketing, but only a handful of them get it right. Recent statistics show that in North America alone, about 88% of B2B marketers use content; and this number keeps growing. However, in a study by Content Marketing Institute, only [...]

How To Make Your Content More Shareable

By | December 8th, 2015|Grow Your Followers|

Editor's note: the following is a guest post contributed by Niraj Rout, a CanIRank customer and Founder of Hiver, a customer support tool built on top of Gmail. If you're a CanIRank customer interested in sharing your own story of how CanIRank has helped grow your business, please contact us. The best way to get [...]

5 SEO Best Practices for High Ranking Small Business Blogs

By | December 1st, 2015|SEO Knowledge, Tutorials|

Every small business blogger has been there: You’ve written an awesome blog post. You’ve picked the perfect title. Found some keywords that were almost made for you. And you hit that publish button full of excitement. Then you sit back, relax and ride that magical wave of traffic… For about two days. And then, all [...]

Growth Hackers. Stop Spamming!

By | October 1st, 2015|Build Your Authority|

Lately I’ve been getting more and more cold, salesy emails cluttering up my inbox each day.

Moz vs SEONick: Who’s the #1 “SEO Blog”

By | August 18th, 2015|Improve Your Rankings|

Sometimes the reason that a page does well for a keyword is pretty obvious. Other times it takes some real digging into the numbers to understand what is really going on. Lucky for us CanIRank provides us with both the data that we need to dig deep AND easy to understand graphics to help us make sense of the data.

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